Aug. 27, 2009 (Business Wire) — OLB Group, Inc. (OTC BB: OLBG), an e-commerce service provider that has software products and services designed to help businesses sell products over the internet, announced today that the company has initiated an extensive direct marketing campaign throughout the US. to increase its current subscription base.

“ We have retained what we think is the premiere US based direct marketing firm in the country to broaden our customer base and increase sales on a daily basis,” stated OLB president Ronny Yakov. “ Each new subscriber typically generates $300/month in revenue, and continue on our system for 18 -24 months. That includes a health insurance benefit platform which has generated a spike in inquiries from potential clients. The offered healthcare plan offers a subscribing client and their family affordable health insurance at a fraction of the cost of individual health coverage. As a ShopFast Distributor, clients qualify for a discounted group rate.

This initiative will not only allow us to increase sales short term, but it will allow us to exceed our revenue targets going forward.”

About OLB Group

The OLB Group is an e-commerce service provider that delivers fully outsourced private label shopping solutions. We provide our clients with a seamless, end-to-end e-commerce solution, including site creation, hosting, transaction processing, order fulfillment, customer service, sales reporting, as well as a virtual inventory of name-brand products from top-selling categories on the Internet. Our private label shopping site is designed to maintain the unique look and feel of our customer’s website, providing seamless e-commerce functionality that keeps users on the on the shopping site at all times. Order fulfillment and customer service are also provided under the brand names of our clients. We remain invisible to the consumer. Our e-commerce platform also enables our clients to create their own online marketing promotions and to customize product content to meet the needs of their online users. Our turnkey online shopping solutions include “ShopFast Direct Shopping Database” or “ShopFast DSD.” and ShopFast PC (profit center).

For more information, please visit

Legal Notice Regarding Forward-Looking Statements: “Forward-looking statements” may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. The OLB Group, Inc. disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions (including in the information technology and financial information industry), actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies.